Brochure Aspect Ratio Calculator
Here’s a table summarizing all the essential information about brochure aspect ratios. This will help you understand how to create a brochure in different sizes and orientations:
| Brochure Type | Aspect Ratio | Dimensions (Inches) | Dimensions (mm) | Common Uses |
|---|---|---|---|---|
| Tri-Fold Brochure | 3:4 | 8.5 x 11 (Standard Letter) | 210 x 297 (A4 size) | Popular for marketing, product information, and services. |
| Bi-Fold Brochure | 2:3 | 8.5 x 5.5 | 210 x 140 | Simple layout, commonly used for menus or invitations. |
| Z-Fold Brochure | 3:4 | 8.5 x 11 (Standard Letter) | 210 x 297 (A4 size) | Folded in a “Z” shape, used for event schedules or product guides. |
| Gate-Fold Brochure | 2:3 | 10 x 5 | 254 x 127 | Often used for invitations or premium product brochures. |
| Roll Fold Brochure | 3:4 | 8.5 x 11 (Standard Letter) | 210 x 297 (A4 size) | Used for a detailed presentation, including multiple panels. |
| DL Brochure | 1:2 | 8.25 x 3.75 | 210 x 99 | Slim, often used for flyers or leaflets, and is ideal for mailing. |
| Square Brochure | 1:1 | 8 x 8 | 200 x 200 | Modern, artistic design often used for upscale branding. |
| Half-Fold Brochure | 2:3 | 11 x 8.5 (Half of Standard Letter) | 297 x 210 | Simple folding brochure ideal for direct mail and event promotions. |
Notes on Aspect Ratios:
- Aspect Ratio: The ratio of width to height. For example, a 3:4 ratio means the width is 3 units and the height is 4 units.
- Common Uses: Each brochure design is chosen based on the level of detail needed, whether it’s a simple flyer, an event schedule, or a more elaborate product brochure.